MaaS Scotland is celebrating its first anniversary in August, which will revolutionise travel in the country.
Operated by Technology Scotland and ScotlandIS, MaaS Scotland was set up to establish a formal network for what has been described as a “vibrant” ecosystem for MaaS which will help to facilitate the initiatives in order to drive benefits of this service to Scotland.
The concept’s origins are rooted in Scandinavia and encourages much smarter travel on roads, providing alternatives to owning a vehicle.
Standing for Mobility as a Service, MaaS has the potential to drive significant changes to the transport industry, providing affordable travel that will change the way public transport is operated.
There is already a similar scheme taking shape in the West Midlands, and over the last 12 months, Scotland has achieved rapid progress, growing its membership to more than 60 companies across the supply chain.
This makes it the largest network of its kind throughout Europe and it is continuing to grow.
There have been a number of highlights over the last 122 months; in October, the first MaaS Scotland trial commenced, trialling streamlined and multi-modal solutions for 16-25 year olds in Dundee and North Fife.
Since the turn of the year, a number of milestones have been reached, with the publication of the first white paper from MaaS Scotland, exploring the opportunities for government intervention that would help to support the development and upscale of the service in the country.
In February, Dundee City Council announced real-world testing of some of the most innovative transportation technology in the world, and a month later on, MaaS Scotland’s representatives went to Munich to broaden their knowledge of the service, meeting stakeholders in Bavaria to promote Scotland’s potential as an attractive place to test and upscale MaaS solutions.
The impact of these demonstrations is emerging and the organisation expects a greater focus on mobility as a service through the Industrial Strategy in the UK.